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Case Study
Rent.com
Rent.com (formerly www.viva.com) is based in Santa Monica, California. In 2001, Rent.com was a dotcom bubble startup funded by several large real estate investment trusts (REITS). Rent.com connects renters, roommates, and property managers/owners.
Rent.com wanted to enhance their business model and portfolio in order to make it more attractive to potential buyers.
Our business consultants worked with Rent.com executives on a complete business reorganization, rightsizing, and realignment. Our team helped Rent.com redefine its mission, uniqueness in the market, operating concepts, and positioned the company for growth and acquisition.
Rent.com grew from virtually no revenues in 2001 to over $40 million in revenues in 2005.
In January of 2005, Rent.com was acquired by eBay for $415 million. This acquisition by eBay provided Rent.com the resources to expand and grow the business.